纽约州通过法案 禁止基于个人数据定价


2026-06-05 17:29:42 UTC / 路透社

作者:乔迪·戈多伊

2026年6月5日 格林尼治标准时间下午5:29 更新于53分钟前


2025年11月5日摄于美国纽约市的布鲁克林大桥及部分纽约城市天际线。路透社/安吉丽娜·卡塔尼斯/资料图片 购买授权,将在新标签页打开

路透社6月5日电——纽约州议员周四通过一项禁令,禁止企业根据消费者的个人数据为其制定个性化价格,这是全美各州针对该行为出台的最严厉举措。

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  • 若纽约州州长凯西·霍楚尔将该法案签署为法律,《统一公平价格法案》将禁止企业基于可追溯至个人或其设备的数据定价,例如浏览历史、收入和实时位置。
  • 针对老年人、教师等特定群体的折扣,以及通过忠诚度计划提供的折扣仍将被允许。
  • 企业还必须披露其何时使用基于算法自动波动的价格,也就是所谓的“动态定价”。
  • 纽约将成为第三个禁止该做法的州。消费者权益组织《消费者报告》的政策分析师格蕾丝·吉迪表示,该法案比马里兰州和康涅狄格州通过的相关法案有所改进,但仍存在缺陷,立法机构未来应予以修正。
  • 吉迪表示,霍楚尔可能会面临企业游说以削弱该法案。霍楚尔的一名发言人表示,她正在审议该法案。州长有截至年底的时间对该立法采取行动。
  • 该提案将取代霍楚尔去年签署的一项法律,该法律要求在使用个人数据通过算法定价时发布免责声明。

本报道由乔迪·戈多伊在纽约撰写;桑吉夫·米格拉尼和奥罗拉·埃利斯编辑

我们的标准:汤姆森路透社信任原则,将在新标签页打开

New York passes bill banning prices based on personal data

2026-06-05 17:29:42 UTC / Reuters

By Jody Godoy

June 5, 2026 5:29 PM UTC Updated 53 mins ago

The Brooklyn Bridge and parts of the New York City skyline are visible in New York City, U.S., November 5, 2025. REUTERS/Angelina Katsanis/File Photo Purchase Licensing Rights, opens new tab

June 5 (Reuters) – New York state lawmakers ​on Thursday passed a ban on businesses setting ‌individualized prices for consumers based on their personal data, in the strongest move yet by a state against the practice.

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  • If New York Governor ​Kathy Hochul signs it into law, the One ​Fair Price Act would prohibit companies from setting prices ⁠based on data that could be traced to a ​person or their device, such as browsing history, income and ​real-time location.
  • Discounts for seniors, teachers and other specific groups, as well as discounts offered through loyalty programs, would still be allowed.
  • Companies would also ​have to disclose when they are using prices that fluctuate ​automatically based on an algorithm, also called “dynamic pricing.”
  • New York would be the ‌third ⁠state to prohibit the practice. Grace Gedye, a policy analyst at the consumer advocacy group Consumer Reports, said the bill improves upon those passed in Maryland and Connecticut, but still has ​flaws the legislature ​should address ⁠in the future.
  • Hochul is likely to face corporate lobbying to weaken the bill, Gedye said. ​A spokesperson for Hochul said she is reviewing ​bill. ⁠The governor has until the end of the year to act on the legislation.
  • The proposal would replace a law Hochul signed ⁠last ​year that requires a disclaimer when ​prices are set by an algorithm using individuals’ personal data.

Reporting by Jody Godoy ​in New York; Editing by Sanjeev Miglani and Aurora Ellis

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