2026年6月16日 / 美国东部时间上午11:04 / 哥伦比亚广播公司新闻
百胜餐饮集团周二宣布,将以27亿美元的价格出售必胜客,该交易将由一家美国私募股权公司和一家中国餐饮企业共同持有这家连锁餐厅的所有权。
该公司在一份新闻稿中表示,不包括中国大陆业务的必胜客将以15亿美元的价格出售给LongRange Capital,而百胜中国将以12亿美元的价格出售必胜客中国业务。
百胜餐饮集团首席执行官克里斯·特纳在一份声明中表示:“在LongRange和百胜中国的运营下,必胜客将凭借餐饮行业深厚的专业管理经验,为未来增长做好充分准备。”
此次出售正值这家披萨连锁品牌经历一段充满挑战的时期,业绩表现不佳。百胜最新的财报显示,必胜客的销售增长落后于肯德基、塔可钟等旗下其他主要餐饮连锁品牌。今年2月,百胜餐饮集团宣布将在美国关闭250家必胜客门店。目前该披萨连锁品牌在全美拥有超过6000家门店。
GlobalData董事总经理兼零售分析师尼尔·桑德斯周二在一封电子邮件中表示:“长期以来,必胜客一直是百胜投资组合中的薄弱环节。尽管该品牌采取了振兴举措并关闭了表现不佳的门店,但越来越明显的是,要让该部门重回增长轨道,需要投入百胜不愿承担的巨额资金和足够耐心。”
桑德斯补充道,必胜客正将市场份额拱手让给达美乐披萨,后者在点餐、配送、菜单创新和营销方面均优于必胜客。
百胜餐饮集团于去年11月开始探索出售必胜客的相关方案,此前该品牌的同店销售额持续下滑。
必胜客于1958年在堪萨斯州威奇托成立。百事公司于1977年收购该连锁品牌,并于1997年将其餐饮部门分拆出去,即后来的百胜餐饮集团。
编辑:阿兰·谢特
本文由美联社协助报道。
Yum! Brands sells struggling Pizza Hut in $2.7 billion deal
June 16, 2026 / 11:04 AM EDT / CBS News
Yum! Brands said Tuesday that it is selling Pizza Hut in a $2.7 billion deal that will split ownership of the restaurant chain between a U.S. private equity firm and a Chinese restaurant company.
Pizza Hut, excluding the mainland China business, will be sold to LongRange Capital for $1.5 billion, while Pizza Hut China will be sold by Yum! China for $1.2 billion, the company said in a news release.
“Under LongRange and Yum China, Pizza Hut will be well positioned for future growth with ownership that brings deep expertise in the restaurant industry,” Yum Brands CEO Chris Turner said in a statement.
The sale comes after a challenging period for the pizza chain, marked by poor performance. Yum’s latest earnings report shows Pizza Hut’s sales growth lagging that of its other major restaurant chains, such as KFC and Taco Bell. In February, Yum! Brands said it would close 250 Pizza Hut locations in the U.S. The pizza chain has over 6,000 locations nationwide.
“Pizza Hut has long been the weak link in Yum’s portfolio,” Neil Saunders, managing director and retail analyst at GlobalData, said in an email Tuesday. “Despite efforts to revitalize the brand and shut underperforming locations, it has become increasingly clear that pushing the division back into growth will require a level of investment and patience that Yum is just not prepared to commit to.”
Pizza Hut is losing market share to Domino’s, which has outperformed the chain in ordering, delivery, menu innovation and marketing, Saunders added.
Yum! Brands started exploring options for Pizza Hut in November following declining comparable-store sales.
Pizza Hut was founded in 1958 in Wichita, Kansas. PepsiCo acquired the chain in 1977 but spun off its restaurant division in 1997, which became Yum! Brands.
Edited by Alain Sherter
The Associated Press contributed to this report.
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