2026年4月22日 / 美国东部时间上午10:33 / 哥伦比亚广播公司新闻
特朗普媒体科技集团（Trump Media & Technology Group）正在更换首席执行官德文·努涅斯，后者带领公司完成了上市，以及随后股价的暴涨——再暴跌。
交易代码为DJT（与特朗普总统姓名首字母相同）的特朗普媒体集团周二宣布，努涅斯将由临时首席执行官凯文·麦根（Kevin McGurn）接任。
作为前共和党国会议员，努涅斯负责监督该社交媒体平台“为言论自由提供安全避风港”的既定使命。尽管“真相社交”（Truth Social）成为特朗普总统频繁发帖的平台，但该平台一直难以吸引广告商。根据最新年报，公司过去一年的营收仅增长1.8%，而自两年前上市以来已亏损逾10亿美元。
特朗普媒体集团的股价在过去12个月暴跌58%，抹去了股东数十亿美元的市值。根据路孚特旗下金融数据公司FactSet的数据，该公司2024年3月上市时估值接近100亿美元，目前市值仅为27亿美元。
特朗普媒体集团的股票周三收盘价为9.78美元。
根据特朗普媒体集团的一份声明，麦根表示，公司“蓄势待发，将迎接这一至关重要的挑战与机遇”。
他说：“承载着特朗普总统独特、独一无二的愿景与理念，真相社交代表着社交媒体乃至更广阔领域历史上最具影响力的品牌与声音。”
涉足加密货币与核聚变业务
由于“真相社交”难以获得广告商青睐，努涅斯带领特朗普媒体集团开拓了其他新兴业务，先是涉足投资和加密货币领域，随后在2025年与核聚变能源公司TAE Technologies达成合并。
在4月21日的“真相社交”帖子中，努涅斯表示，“现在是时候让在媒体、并购领域拥有丰富经验的特朗普媒体顾问凯文·麦根接手公司领导权，带领特朗普媒体度过当前的转型阶段”。
努涅斯称，他将“更专注地履行总统情报咨询委员会主席的职责，以及开展其他业务，相信在凯文的管理下，公司将交由可靠之人打理”。
根据麦根的领英个人资料，他曾在环球影业（NBC Universal）、 Hulu以及此前的在线广告服务公司DoubleClick等多家公司任职。他同时还是一家新壳公司的首席执行官，特朗普的两个长子小唐纳德·特朗普和埃里克·特朗普已于去年加入该公司，用于收购美国制造商。
本文由阿兰·谢特编辑
美联社为本报道提供了素材。
Trump Media replaces CEO Devin Nunes as its losses top $1 billion
April 22, 2026 / 10:33 AM EDT / CBS News
Trump Media & Technology Group is replacing CEO Devin Nunes, who led the company through its public debut and a subsequent surge — and swoon — in its market value.
Trump Media, which trades under the ticker DJT — the same as President Trump’s initials — said Tuesday that Nunes would be replaced by interim CEO Kevin McGurn.
Nunes, a former Republican congressman, oversaw the social media platform’s stated mission to provide “a safe harbor for free expression.” Despite serving as a pulpit for Mr. Trump’s frequent posts, Truth Social has struggled to attract advertisers. The company’s revenue has risen only 1.8% over the past year, while it has lost more than $1 billion since going public two years ago, according to its most recent annual report.
Trump Media’s stock price tumbled 58% during the previous 12 months, erasing billions in shareholder value. Valued at close to $10 billion when it went public in March 2024, the company now has a market capitalization of $2.7 billion, according to FactSet.
Shares of Trump Media traded at $9.78 on Wednesday.
McGurn said the company “is poised to take off and meet that vital challenge and opportunity,” according to a statement from Trump Media.
“In carrying President Trump’s unique, singular vision and message, Truth Social stands for the most powerful brand and voice in the history of social media and beyond,” he said.
Veering into crypto and fusion
As Truth Social struggled to gain traction with advertisers, Nunes guided Trump Media into other emerging businesses, first branching into investments and cryptocurrencies, and later into a 2025 merger with fusion energy company TAE Technologies.
In an April 21 post on Truth Social, Nunes said it was “an appropriate time for Kevin McGurn, a Trump Media adviser with deep experience in media, mergers and acquisitions, to take over the company’s leadership and steer Trump Media through its current transition phase.”
Nunes said he would “focus more intently on my role as chairman of the President’s Intelligence Advisory Board and on other ventures, knowing the company is in safe hands under Kevin’s stewardship.”
McGurn has worked at NBC Universal, Hulu and former online ad serving player DoubleClick, among other companies, according to his LinkedIn profile. He is also CEO of a new shell company that Mr. Trump’s two oldest sons, Donald Jr. and Eric, joined last year to buy U.S. manufacturers.
Edited by Alain Sherter
The Associated Press contributed to this report.
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