2026年4月12日 / 美国东部时间上午9:56 / 哥伦比亚广播公司新闻
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大卫·波格 特约记者，《CBS星期日早晨》栏目
大卫·波格曾六次凭借《CBS星期日早晨》的报道获得艾美奖，自2002年起担任该栏目特约记者。他还主持哥伦比亚广播公司新闻播客《被忽视的科学》，是《纽约时报》畅销书作家、五次TED演讲嘉宾，并主持了20部PBS的《新星》科学特辑。他曾连续13年为《纽约时报》撰写每周科技专栏，另外还为《科学美国人》撰写了10年月度专栏。
阅读完整个人简介
许多人都曾在手机上遇到过非常诡异的经历。一位女士告诉我们：“有时候我和朋友聊起某样东西，30分钟后刷TikTok时——就会刷到完全相关的内容。”
一位来纽约的游客说：“我们出发前还在聊这次旅行，之后连续几周我的Instagram推送里全是纽约相关的内容。”
另一位女士则描述了和朋友讨论尝试某种食物的经历：“结果你刚打开应用，就给你推送了一模一样的东西，”她说，“这有点诡异！”
CBS新闻
那么，你的手机真的在偷听你说话吗？“并没有，”广告行业资深人士、顾问兼作家阿里·帕帕罗说道，“这个问题我已经被问过无数次了。我可以百分百肯定，你的手机不会为了广告目的被动偷听你的对话。”
帕帕罗之前就被问过这个问题。“我全家都相信真有这回事！”他笑着说。
帕帕罗表示，要处理全球数十亿手机的音频根本不可能。“监听全球每一场对话、解析内容并锁定关键词，再匹配对应广告，这是不可能做到的，”他说。
那为什么感觉手机好像在偷听呢？首先，广告商确实会根据你的兴趣推送定制广告。但他们不需要通过偷听你的对话来实现这一点。帕帕罗解释道：“他们可以通过你访问的网站、使用的应用程序，推断出你的居住地、年龄，甚至可能的兴趣爱好。这些信息整合起来就能做到相当精准的定向推送。”
其次，可能是和你同住的人在线搜索过相关产品。
为什么我刚跟妻子说该换个更好的削皮器，Facebook就给我推了胡萝卜削皮器的广告？“你妻子可能搜过削皮器，而广告公司没法区分你和她，因为你们在同一个家庭使用同一个网络，”帕帕罗说，“这种情况很常见。”
东北大学计算机科学教授戴维·乔夫尼斯曾专门测试智能手机是否在窃听。“我们在安卓设备上对数千款应用做了研究，想看看当你使用这些应用时，它们会不会偷偷录制音频并发送出去。”
“我们没有发现任何秘密录制信息的行为，”他说，“但这些企业非常擅长追踪你在网上的一举一动。”
包括你在家中的行为。乔夫尼斯搭建了一个装满联网设备的假公寓——智能家电、摄像头、智能音箱——来研究这些设备会发送多少数据。“我们试图找出，它们是否会将数据发送到我们不愿分享的地方？”他说。
目前，广告商并不知道你的真实身份；他们没有你的姓名或住址。但他们确实清楚你属于哪一类受众。
美国多个州要求数据收集公司应消费者要求提供其个人数据报告。以乔夫尼斯为例，他拿到了自己的报告，长达300多页：“里面全是关于我的各种推断，”他说。
不过这些推断并不怎么准确。比如，报告显示他拥有一台Xbox（“我根本没有Xbox，”他说），还显示他极有可能去邮轮度假（“这太有意思了，因为我完全不想坐邮轮！”他笑着说）。
如果你想减少广告商收集到的个人数据，可以采取以下几个步骤。
- 加州超15万人注册新型数据中介删除请求工具（哥伦比亚广播公司新闻）
乔夫尼斯还表示：“你可以敦促立法者制定有利于消费者而非仅有利于数据采集企业的法律。”
阿里·帕帕罗则表示，网页浏览器的选择也很重要。“Safari浏览器就不允许很多这类行为，”他说，“广告商非常不喜欢苹果和Safari。”
为了验证这一点，他并不认为智能手机在偷听：“我可以肯定手机没有在偷听你的谈话，”他说。
同时他也笃定另一件事：“我百分百肯定没人会相信我！”
更多相关信息：
- 阿里·帕帕罗
- 戴维·乔夫尼斯，东北大学网络安全与隐私研究所教授兼执行主任
本文由马克·赫德斯佩斯制作。编辑：卡伦·布伦纳。
Is your phone listening to you?
April 12, 2026 / 9:56 AM EDT / CBS News
By
David Pogue Correspondent, “CBS Sunday Morning”
David Pogue is a six-time Emmy winner for his stories on “CBS Sunday Morning,” where he’s been a correspondent since 2002. Pogue hosts the CBS News podcast “Unsung Science.” He’s also a New York Times bestselling author, a five-time TED speaker, and host of 20 NOVA science specials on PBS. For 13 years, he wrote a New York Times tech column every week – and for 10 years, a Scientific American column every month.
Read Full Bio
A lot of people have had a very creepy experience with their phones. One woman told us, “Sometimes when I talk about something with my friends, then I’ll, like, look on TikTok 30 minutes later – and the same thing will show up.”
One visitor to New York told us, “We were talking about this trip before we came, and then my Instagram reel was just full of New York content for weeks.”
Another woman described talking about trying a type of food with her friends. “And then the second you open the app, it shows you exactly that,” she said. “It’s a bit strange!”
CBS News
So, is your phone listening to you? “It is not,” said Ari Paparo, an ad industry veteran, consultant and author. “I’ve been asked about this a million times. And I can guarantee you that your phone is not passively listening to you for advertising purposes.”
Paparo has been asked this before. “Oh, my whole family thinks it’s true!” he laughed.
Paparo says that there is no way anyone could process audio from billions of phones. “Listening to every conversation around the world, and interpreting them and looking for certain words, and then matching them to the ads is impossible,” he said.
So, why does it seem like the phone is listening? First, because advertisers do target you with ads tailored to your interests. But they don’t need to listen to what you say to do that. Paparo said, “They can infer or deduce things about you, like where you live, and your age, and probably what you’re interested in, based on what’s websites you went to or what apps you’ve used. And that whole combination can get pretty precise.”
Secondly, because you might live with someone who searched for a product online.
Why did Facebook show me an ad for a carrot peeler, after I told my wife we should get a better peeler? “Your wife could have looked for a peeler, and then the ad company couldn’t really tell the difference between her and you, because you’re using the same internet in the same household,” Paparo said. “That happens a lot.”
David Choffnes, a professor of Computer Science at Northeastern University, wanted to test whether your smartphone is spying on you. “We did a study with thousands of apps on an Android device, and wanted to see, as you interact with these apps, are they recording your audio and sending it off?
“We didn’t see any surreptitious recording of information,” he said. “But these companies are very good at watching everything you’re doing online.”
And what you’re doing in your home. Choffnes has set up a fake apartment filled with online devices – smart appliances, cameras, smart speakers – to study how much data they send. “We try to identify, are they sending data to places we’re not comfortable with?” he said.
Now, advertisers do not know who you are; they don’t have your name or address. But they do know what categories you fit into.
And many states require data collection companies to give you your advertising on request. Choffnes, for example, got a copy of his data report, which clocks in at more than 300 pages: “Just filled wall-to-wall with inferences about me,” he said.
Although it’s not especially accurate. For example, it says he has an Xbox (“I do not have an Xbox,” he said), and that he’s extremely likely to go on a cruise (“Which is interesting, ’cause I never want to go on a cruise!” he laughed).
If you’d like to minimize the data you’re feeding advertisers, there are a few steps you can take.
- California sees 150,000+ sign-ups for new data broker deletion request tool (CBS News)
Choffnes also said, “You can push your lawmakers to come up with laws that are favorable for consumers and not just favorable for the businesses that are collecting data from us.”
And Ari Paparo says your choice of web browser matters, too. “The Safari browser doesn’t allow a lot of this,” he said. “Advertisers are not big fans of Apple and Safari.”
To confirm, he doesn’t believe smartphones are eavesdropping: “I’m sure the phone is not overhearing you,” he said.
And he’s equally sure of something else: “I’m positive that no one will believe me!”
For more info:
- Ari Paparo
- David Choffnes, professor and executive director, Cybersecurity and Privacy Institute, Northeastern University
Story produced by Mark Hudspeth. Editor: Karen Brenner.
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